Let’s talk about something that’s hard to admit:

You’re working more hours than ever… but you’re not seeing the profit to match.

You’re booked.

Your calendar is full.

You’ve said yes to more projects, extended your hours, added new offers—and still, your business isn’t giving back in the way it should.

So why does it feel like the more you do, the less you actually get in return?



Here’s the hard truth:

Busyness ≠ profitability.

And more time doesn’t always lead to more impact.

This hit me personally just this week.

I came down with something that forced me to cancel meetings, skip events, and step back. And while that was hard—it also gave me clarity.

What I saw amazed me:

The core parts of my business?

They kept running—without me.

Some things even improved because I wasn’t micromanaging them.

And the rest? The “extra” stuff I’d been pouring energy into?

Turns out… it wasn’t really making a difference.

That’s when it clicked:

We’re burning ourselves out doing too much of what doesn’t matter.

And ignoring the few things that actually drive results—and profit.



This Week’s Intention: 

Strengthen Your Core Functions

Here’s what I want you to reflect on this week:

  • What parts of your business actually generate revenue and results?


  • What tasks would you not hire yourself back to do if you stepped away?


  • Where are you burning hours just to feel like you’re doing something?


You don’t need more effort—you need more alignment.

You need to strengthen the systems, offers, and routines that allow your business to run with clarity and consistency. That’s where profitability lives.



When you’re tired of putting in more time without seeing more money…

Since you’re overwhelmed and still feeling like you’re falling behind…

It’s time to strengthen your core.

Join us at this month’s CEO Days to do just that.

Together, we’ll:

✔️ Identify what’s actually making your business money

✔️ Streamline your time and energy toward what works

✔️ Cut the fluff that’s costing you both peace and profit

🔗 Reserve your spot here

You deserve a business that pays you back.

Let’s make that happen—without the burnout.

With clarity and purpose,

Dana

Dana Magnus